Category Archives: Passion Fruit Market in India

Passion Fruit Farming Marketing and the Profit Margins

The value of passion fruits will vary broadly depending on a number of factors such as the country, the locality and season. The grade of the passion fruit will also have a bearing on the price. If your fruits are bruised or wrinkled, they will fetch a lower price in the marketplace. A 7 kg carton of passion fruits will fetch anywhere from $14 to $70.

Prices for passion fruits will be highest when very little fruits have been harvested and will be lowest during the peak harvesting seasons when many farmers are harvesting their fruits and pushing them to the market.

The prices for passion fruits will fall rapidly as the volumes of the fruits increase.

If you are a new grower, don’t be too bullish about the passion fruit prices. It is generally hard to realize an out-of-season production (that guarantees higher prices) even for experienced passion fruit growers. It is therefore important to temper your expectations if you are venturing into passion fruit farming for the first time.

If your passion fruit produce is of high quality, you are likely going to receive higher prices even in peak seasons. However, getting a consistently high quality of produce in your passion fruits requires a little experience.

Usually, when the prices of passion fruits are high, expect the yields to be lower. Even if you are going to fetch a good price for your passion fruits, you will be weighed down by the high cost of harvesting and low volumes of harvested passion fruits so you will have a lower income.

Profit Margins in Passion Fruit Production

The profitability of your passion fruits will be dependent on a number of factors. There are some factors that are within your control while some of the factors cannot be controlled. The profitability of passion fruit production will depend on the following:-

  • The amount of passion fruits that you have sold
  • The price of the passion fruit sold
  • The cost of production for your passion fruits

These factors are also affected by other production variables such as the weather conditions, the efficiency with which you do the growing work, the time of harvest, the passion fruit supply as well as the market demand for your passion fruits.

Passion Fruit Yields Per Hectare

The total passion fruit yields per hectare can range from 10 tonnes to 25 tonnes per year. The average yield per hectare is usually 15 tonnes per year.

At least 70% of the passion fruit produced will be suitable for the fresh fruit market. That represents roughly 10.5 tonnes per hectare that will be suitable for the fresh fruit market.

The remaining 4.5 hectares will be second-grade passion fruit and this will not be suited for the fresh market. These are usually sold to fruit processors. If you cannot find a suitable processor, the fruit will have very little value.

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What Can a Passion Fruit Farmer Earn Per Hectare Annually?

This will vary from country depending on a number of factors such as cost of labour and the overall cost of production. According to data collected from Australian passion fruit farmers, the cost of production per hectare was $32,850 per year without factoring in the cost of establishing the plantation, the fixed costs and the capital expenditure involved in establishing the passion fruit plantation.

Based on this data, you need a price of $21.90 per carton to break even with the production costs for an average industry yield of 10.5 tonnes per hectare. This is roughly equivalent to 1500 seven kilogram cartons of passion fruit.

The passion fruits sold for processing will boost your overall margins as these will represent profits over the cost of production. However, the processing market for passion fruits is often small or limited in scope and is not accessible to all passion fruit growers. So the most logical path to profitability in a passion fruit farming operation is producing high-grade passion fruits for the fresh market.

What Prices do Processors Pay for Your Passion Fruit?

Processors will usually pay a quarter of the price that you would fetch in the fresh fruit market. So growing your passion fruits strictly for the process market is not profitable. But the sale of these second-grade fruits still generates some value, albeit a limited one for growers.

The profits from your passion fruit farming enterprise will be left after deducting the cost of production and the cost of establishing the plantation from the sales proceeds. There are also fixed costs that you may have to grapple with such as the fixed costs like buildings, electricity costs, cost of building repairs, insurance costs etc; capital costs for the farm such as the cost of machinery used in the farm, buildings as well as the cost of equipment used in passion fruit farming, harvesting and storage.

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The Best Passion Fruit Varieties to Plant in India

Passion fruits are yellow-pulped fruits that have originated from the Amazon. These fruits have always been people’s favorite since all passion fruits varieties are rich in Vitamin A and have a sweet, juicy fragrance. Throughout the world, Brazil grows the most varieties, specifically more than half, of the worlds passion fruits (although some varieties also grow in selected parts of South America).

Large Scale Passion Fruit Farming
Large Scale Passion Fruit Farming

India produces the most number of fruits and other agricultural products like apples, oranges, bananas and a lot more. In fact, India is one of the largest producers of fruits globally. The country is usually referred to as the Fruit Basket of the World which makes India’s agriculture still a  great part of India’s economy. However, there used to be no passion fruit grown in India but the government began growing passion fruits in Indian forests many years back. Thus began the practice of passion fruit cultivation across the subcontinent.

Below is a list of the best passion fruit varieties to plant in India:

There are two major types of passion fruits grown in India, the yellow and the purple passion fruits. The yellow passion fruit comes with more vines and has bigger fruits as compared to the purple ones. The purple passion fruit, on the other hand, tends produce more juice and is less acidic than the yellow passion fruit. Both are good varieties and are suitable to India’s soil and climate.

A great variety of passion fruit grown in India is the Noel’s Special, named after the person who cultivated it, Noel Fujimoto. This variety is a yellow variety that was discovered in Hawaii in the 1950’s. This vine produces round fruits that can produce a good amount of juice. Among the many varieties of passion fruits, Noel’s Special is one of the first choices especially by fruit cultivators and sellers because of its availability and marketability especially during its season.

Kaveri is also a good variety of passion fruit grown in India. It is a hybrid of the yellow and purple varieties. This is a common choice among cultivators because of its excellent resistance to rotting and spot diseases. It is good for the subtropical climate of India.

There is also a variety called the Kapoho Selection which originated in Hawaii. It is a cross breed of Sevcik (another passion fruit variety) and some other yellow passion fruits. Its vine can produce and carry heavy and large fruits. However, it is not as juicy as the other varieties and is vulnerable to pests and diseases.

Then there’s the passion fruit variety called the Yee Selection. It comes with attractive, yellow fruits and produces juice with a very good flavor.

Lastly is the variety known as Common Purple. This variety originally grew in Hawaii. This variety is characterized by a thick skin but is easier to consume because of its small seeds.

There are many more passion fruit varieties and a few new varieties are still being cultivated. Passion fruits are healthy fruits and are good for juice recipes.

In an Indian setting, passion fruits are best planted during the monsoon season. Generally, the soil and climate in India have proven to be suitable as far as the growth of passion fruits is concerned. Apart from choosing the best varieties, it is important not to forget about the best husbandry techniques that will yield a great harvest.